I mean… WOW!
As you fine folks have followed along with me on this journey called FOLLY, you’ve been able to see all the people, places, and things that have inspired me to keep doing what I do. No place thus far has caught me by surprise as much as Chattanooga, TN. It is a hidden gem of the Southeast that is THRIVING with young, successful, creative businesses that are making what I want. Case and point… ESCADRILLE!
Ok… “Matt, but what does Escadrille mean?”
Glad you asked. Escadrille literally means a French squadron of aircraft; which is pretty cool and makes me paint a mental picture of a sleek, stylish French fighter pilot, cigarette in mouth, ready to bring pain to anyone that crosses his/her path. NOW… that has nothing to do with the brand but it’s where my creative mind goes with it. What does remain intact with my creative interpretation of Escadrille is the luxury cycling and outdoor apparel aspect that is VERY apparent in the fine details that Founder Jordan Humble and the Escadrille Team have put into the gear. Jordan’s vision to bring high quality products to the cycling community is very apparent and the foundation of what makes Escadrille so solid. Furthermore, it goes beyond just creating quality cycling apparel and transitions into the underlying drive to build the Southeastern cycling community. It’s a beautiful thing.
Here is a photographical representation of a start-to-finish day with Escadrille Founder Jordan Humble; we chat, we caffeinated, we climbed the most BEAUTIFUL climbs. Great things to come in the near future from the both of us.
RIDE x CREATE
